The limited-edition timepiece features a semi-transparent resin band similar to the wood paneling found throughout a roulette table. Taking further inspiration from the casino scene, the timepiece boasts a gold IP front light and function buttons, as well as the iconic G-SHOCK logo and a vivid green 'G' symbolizing the green, felt paneling of a casino table.
The watch face is highlighted by a distinctive red and black checkered pattern, evoking a Las Vegas roulette wheel, and proudly displays the 'FEATURE' logo on its front. Further extenuating the shared messaging between the brands, FEATURE’s “All Things Good” mantra is present within the collaboration packaging and perfectly aligns with G-SHOCK’s legacy of delivering top-of-the-line, dependable products beloved by consumers and enthusiasts alike. With striking brown and green colorways reminiscent of a roulette table, this new timepiece effortlessly integrates the essence of both brands. The DW6900FTR23B5 draws its inspiration from the iconic 6900 series and takes cues from FEATURE’s hometown roots in the heart of Las Vegas. Since each bet corresponds to a specific number, it’s important that the green space on the roulette wheel be random and impartial.
This area is key because it’s where all of the player’s bets (money) will be placed. G-SHOCK and FEATURE, the renowned high-end footwear and apparel boutique, have joined forces to create a special edition, Vegas-inspired timepiece in honor of G-SHOCK’s Milestone 40th anniversary. The green space on a roulette wheel is where the ball will randomly stop when it’s being spun.
